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Category: Design

Solve a Business Problem or Create a WBT?

May 25, 2009
| 2 Comments
| Categories: Audience Analysis, Blended learning, Career, Clients, coach, Content Development, Design, eLearning, Instructional Design, mentor, Needs analysis, Tips, Training, Vendors

I had an interesting chat conversation over the weekend with a budding instructional designer.ID: I wanted to discuss about Instructional approaches ID: Suppose there's a client who says " they have been using ILT that has not been successful, their mentors are not motivating enough& nw wants to change it to a WBT.......and target audience are senior &middle level managers well versed with sales, dealing with retailers etc..... And I've to give them 2 approaches.....do u hv any ideas? Me: why is their ILT not successful? ID: their mentors are…

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Can eLearning Help Change Behaviour?

August 16, 2008
| No Comments
| Categories: Audience Analysis, Behaviour, Behavioural Training, Change, Change management, Design, eLearning, Instructional Design

As part of judging entries for the Brandon Hall Awards this year, I encountered an elearning module that attempted to teach the company’s sales people its new service orientation and its service oriented products. The elearning module was very well made, full of videos (actually it was practically a ‘video-based-training’ disguised as elearning) with very well written script and extremely professional production quality. The script and production quality was so good that I would have been proud of the product if it had been made by my team. I went…

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What is Blended Learning?

July 6, 2008
| 6 Comments
| Categories: Asynchronous learning, Blended learning, Content Development, Design, eLearning, Synchronous learning

Clive Shepherd redefines his own definition of blended learning in his recent post.A blended learning solution mixes social contexts for learning (self-study, one-to-one, small group, larger community) with the aim of increasing learning effectiveness, and/or mixes learning media (face-to-face, online, print, etc.) to increase efficiency, in the context of a particular learning requirement, audience characteristics, and practical constraints and opportunities.Clive’s does a great job in separating the method and the medium. I quite agree with Clive.In my view, blended learning can be simply defined as a combination (blend!) of self…

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Death of the Instructional Designer

November 20, 2007
| 7 Comments
| Categories: Content Development, Design, eLearning, Instructional Design, SME

Fifteen years ago when I joined the profession, Instructional Design was a new profession. Friends and family asked about what I really did for a living. Customers were surprised to find Instructional Designers in India and after a few years of struggle, getting business was not so hard. We were grudgingly accepted as Instructional Designers without any formal qualification in Instructional Design. As Instructional Designers we spent time in learning about the underlying theories of instructional design, did our research on the project content area and spent hours in brainstorming…

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